Afrika Tikkun, the Nelson Mandela patroned multinational nonprofit organization widely known to be one of the most effective of many devoted to the upliftment of disadvantaged kids in South Africa, invites to you participate in a unique social media campaign on LinkedIn called ‘Future Leaders’.
In a collaboration between Afrika Tikkun USA and McCann Worldgroup, the campaign creatively disrupts the standard LinkedIn profiles in which professionals state their present job title. Instead, the ‘Future Leaders’ – several kids aged 13 to 19 who have surmounted abject poverty and enormous obstacles – each state their laser focus on taking over a current high-profile CEO/leader’s job in the foreseeable future.
The Afrika Tikkun students invite you to connect with them on LinkedIn and follow their stories, as they make progress towards achieving their academic and professional goals. You can read a short bio in their profile which includes information about their family, their lives in South African townships and their hopes for the future. Each profile also has a video in which each student shares a bit more about themselves.